Trade shows serve as vital platforms for businesses to showcase their products, services, and ideas in their target market. Effective show signage is crucial for attracting attention and conveying information.

While various methods exist for attaching signage, tape remains a popular choice due to convenience, versatility, and ease of use. Selecting the right kind of tape can significantly impact the quality of your event signage. 

Types of Tape

Double Sided Tape

Double-sided tape is a common choice for attaching signage to walls, panels, or other flat surfaces. Clear double sided products - like Killer Red® - offer a strong hold while remaining virtually invisible, ensuring that the focus remains on the signage itself. 

Gaffers Tape

Gaffers tape, also known as gaff tape, is ideal for securing signage to various surfaces, including carpet, wood, metal, and fabric. Gaffers tape is known for its residue-free removal, making it a preferred choice for temporary signage applications.

Foam Tape

Foam tape is designed to create a raised, three-dimensional effect for signage. It provides a strong bond while allowing for some flexibility, making it suitable for irregular or textured surfaces. 

Factors to Consider

Surface Type

Consider the surface to which the signage will be attached. Different adhesive systems may perform better on surfaces such as glass, metal, fabric, or carpet.

Duration of Use

Determine whether the signage is intended for short-term or long-term use. Temporary exhibitions may require tapes that offer easy removal without leaving residue, while permanent installations may benefit from stronger adhesives.

Signage Weight

Consider the weight and size of the signage. Heavier or larger signs may require stronger tapes to ensure secure attachment.

By considering these factors, you can choose a tape that meets your specific requirements and ensures quality presentation of your brand on the show floor.